parallax background

Starting to Blog

Melt Your Face, Feel Alive
August 2, 2018
A Book a Week Makes You Smart When You Speak: The 70:30 Challenge
August 8, 2018
 

Don't miss the forest for the trees.

The very first thing I did in the process of starting my blog was to sit down and write something. Work on the craft. Get my ideas in order. Figure out if I really had something here. After I had written what amounted to a super rough "About" section, I felt confident to start thinking about this idea seriously. Whenever starting a new venture, don't miss the forest for the trees. With blogging, there are so many things to learn, it is overwhelming. Don't forget that the craft is writing. Don't forget to work on the craft.

Next, I started to think about the domain name. What was the essence of my message going to be? I spent a few days thinking of name options and looking up whether or not that domain was available on GoDaddy. When I thought up "Exploring Unboring," I got that spark of excitement that told me this is "the one." The one I really wanted to use. I crossed every finger and toe when it was time to see if it was available and lo and behold, it was! Through GoDaddy, I was able to set up my WordPress account and install WordPress. Then I was "in business" so to speak. But before progressing any further with WordPress, I was way too excited to start thinking about my logo and colors.

 

Learning Illustrator To Make A Logo

My first learning experience for the blog: using Adobe Illustrator to create a logo for my fresh baby blog, Exploring Unboring.

My husband, Josh, is a tech and design guru so, thankfully, I already had access to the software and a pretty good-looking teacher.

First, he taught me how to set up six artboards. On the first one, we played around with creating boxes, circles, lines, and color. We filled the shapes with different colors and manipulated the lines into a fun art project. I secretly really like the funny little picture I created. Through this exercise, I learned how to use the various tools in Illustrator. Next, we talked about fonts, the real fun!

Searching through the thousands of fonts online (we used dafont.com) felt like canceled plans on a Saturday, which is to say, euphoric. All that I was really certain of when starting out was that I wanted my logo to be text only and look handwritten. I wanted both script and a simple/quirky san serif font. After many iterations pictured above, I found it. Stylish Charm and Moon Flower… just delightful names, don't you agree? I loved that both of these fonts were a little unperfect (not a real word) and uncommon…just right for my unboring project. I created a couple of versions of my logo, one with a tagline and one without.

Searching through the thousands of fonts felt like canceled plans on a Saturday, which is to say, euphoric.

 

Then I started the process of choosing my color palette. I knew from the beginning that I wanted to use teal or green. I didn't know if I wanted to go with a monochromatic theme (all shades of green) or do something a little more colorful. Thinking about the message of my page, unboring, ultimately made me decide to go a little more colorful. I used the color guide suggestions in Illustrator to find the complementary shades for the teal color that I really liked. Enter peach, aqua, blush, olive green, and grey. Aqua, teal, and peach are my favorite colors and always seem to weasel their way into my creative projects.

Once I started to finalize my fonts and colors, Josh taught me how to create an asset library in Illustrator for my choices. I picked my heading font and body text font and added them to the library as well. Next, I needed to convert my logo from text to an object with outlines. Then we exported the logos so that they would be ready to be used on my website.

In Part 2, I will tell you all about my journey into the mystical land of WordPress.

Leave a Reply

Your email address will not be published. Required fields are marked *